SEO, CTR,CR, ROI是什么意思 ?
SEO: Search Engine Optimization中文称之:搜索引擎优化CTR,CR, ROI是在PPC中经常提到的概念,也是评价PPC效果的指标。
CTR,click through rate, 点进率,由在 SERP 中被点击的次数比上展示的总数算的。
CTR在PPC和SEO中都有应用。
PPC中,Google在决定广告的最低点击价格和广告排名时都会考虑CTR。
在SEO中,也就是左侧排名中,Google会考虑网站的CTR和用户停留时间,来决定网站的排名。
CR,conversion rate,转换率,在Goolge中,允许用户设置自己的转化页面或者行为,比如用户购买或者注册了都可以作为一次转化。
转化率就是转化次数和点击次数的比率。
ROI,return on investment,指投资回报率。
在很多地方都可以看到ROI这个概念,在Google Analytics里,如果你设置了自己的Goal,而且给予Goal一个金额值,那么Analytics就可以帮助你算出广告的ROI。
其他是你把自己的Adwords账户和Analytics账户整合在一起。
AM,Affiliate Marketing: 联属网络营销 在1997年,把联属网络营销(affiliate marketing)的概念带到了前所未有的高度,在他们之前已经有很多家公司涉足其中,但他们是第一个大规模推广这种网络营销模式的公司。
当时作为一个没有什么名气的公司,Amazon只通过互联网来销售图书。
显然,图书是一种可以容纳很多种不同主题的商品,那么,在互联网上也有相应的很多种不同主题的网站。
于是Amazon做出了一个在后来看起来大胆而明智的决定:“为什么不把这些不同主题的网站变为我们的合作伙伴呢?每当这些网站的用户通过我们放在这些网站上的链接最终购买了我们销售的图书,我们可以付给该网站一笔佣金,而不用做一分钱广告!”从那以后,Amazon著名的联属营销项目(即affiliate program,也称为associate or referrer programs)便诞生了。
CTR,CR,ROI,虽然都是评价PPC效果的指标,但是CR,ROI更受青睐,可以了解投入了多少,产出了多少。
这是广告商最想知道的。
请问Affiliate Sales是什么意思
是联盟销售。
打个比方给你吧。
我们知道当当网是一个卖书的网站,假如你自己有个博客或网站,你想卖书,但你自己没货,这个时候你就可以加入当当网的联盟销售,你在你的博客或网站放当当网的图片或链接,别人通过你的链接,转到当当网买书,这样子你就有提成了。
这个过程就是affiliate sale.subsidiary和affiliate有什么区别
一、词义不同
1、subsidiary:附属,隶属;加入,加盟,并入;接纳;紧密联系。
例句:The World Chess Federation has affiliates in around 120 countries.
世界象棋联盟在大约一百二十个国家内设有分支机构。
2、affiliate:辅助的,次要的;附属的;子公司的。
例句:WM Financial Services is a subsidiary of Washington Mutual.
华盛顿互惠银行金融服务公司是华盛顿互惠银行的子公司。
二、语境不同
1、subsidiary:表示悲观情绪,多用于贬义。
例句:Some?people?were born?only?a?subsidiary?object?down.?
有些人出生下来只是一个附属物体。
2、affiliate:中性词,指代下属。
例句:Can?I?get?your?affiliate?link?to?your?host??
我可以得到你的下属联系到你的主机?
三、用法不同
1、subsidiary:多于用名词后,起修饰作用。
例句:The marketing department has always played a subsidiary role to the sales department.
营销部一直都扮演着销售部的辅助角色。
2、affiliate:都用于指代机构。
例句:What?of the?affiliate?groups?or?the?&work?works"??
那些附属组织或者称“网络的网络”又将怎样?英语作文 encouragement
but if you really want to eed, you have to shake off those bad days and stay positive.
You want to stay away from negativity. There are a lot of them out there on the forums. Try to find the ones where they have made their first sale. I found those to be the best when I was first starting because you can feel their excitement and you really get more motivated to get your first sale, your bad days will probably outweigh your good days, But that is ok,cheap nhl jerseys, That is your learning process, the smile on their face says it all. I have a son who was diagnosed with Aspergers when he was 12 years old and the school wanted to put him in special eduion classes, he did not want that, Everyone goes through that, It takes time and perseverance, Forums are a great place to start, Find an affiliate marketing forum where you can tell people what you are going through and listen to their advice,
Find a place online where you can vent your frustrations, Well. So we had a meeting with his teachers and the school principal and he stayed in his regular classes, Today he is in college and in September he starts his senior year, what do you doNo matter who you are, everyone needs encouragement in all walks of life,Donovan McNabb Redskins Jersey, This should make you more determined to e essful with your online business, who gave him encouragement and who believed in him. You have to just keep going and continue to think positive, you tell them they can do whatever it is they are trying to plish! If you have people around you that think you are wasting your time and are discouraging you, turn that around and make it work for you. But more importantly, then just go to a forum and read the posts that are there, You will be amazed at how many people are seeking help and wondering what they are doing wrong,
Read ess stories, he started believing in himself. My son is my encouragement!
You might be asking yourself right now, what does this have to do with affiliate marketing, Well, when you are first starting out as an affiliate marketer you are going to have your bad days,Miles Austin jersey, As a matter of fact, When you are raising a child and they are having a hard time plishing something. Trust me when I say this was not easy for him,ELI MANNING jersey, If you are not one that can easily share your feelings, NO, you encourage them. I know that is easier said than done, Building a business online as an affiliate marketer is no different from starting any other type of business. And when they do plish it, but he was determined to have a normal life, he was surrounded by people who loved him,Tampa Bay aneers jerseys,
So what do you do when you are having those bad days, Do you just want to walk away and give up. Once you make your first sale you get a taste of what this is really all about and it encourages you to keep moving forward.
I would also suggest you join a program where they not only teach you how to do things correctly, but they also take your hand,NFL throwback jerseys, walk you through the steps and they give you assignments plete before you can move on, You want to get to know the people in your program by reading their stories in the forum,Dallas Cowboys jerseys, Also, read all of the articles that they have in the program and learn from them. Before you know it, you will be adding your advice to people who just joined and are looking for help. The tables have turned and now it is time for you to give the encouragement and,
that, my friend, is a great feeling,
MJ Busch is an affiliate marketer and truly believes that,Ray Nitschke jersey, with the proper training, anyone can do affiliate marketing. Go to http,theinsightsofanaffiliatemarketerwhen you are wondering where to buy 31 jets cromartie jerseys i have a great suggestion for you. for further info, She also lived in Europe for 11 years and traveled extensively in Europe. if you are a super fan of one particular football team,i bet you will go to see their games on the scene.,travelingineuropesitewhen you are wondering where to buy 31 jets cromartie jerseys i have a great suggestion for you. is her blog about traveling in Europe and places you should visit, but also includes
miscellaneous blogs, which have absolutely nothing to do with traveling in Europe but contain insightful and useful information about everyday life, he wanted to stay in his regular classes电子商务中有哪些英文缩写代名词
EDM: email direct marketing
PR: press release
AM:affiliate marketing
CSE:parison search engine
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Read on to learn how to really eed as an IMC affiliate. Have you ever visited a web site that was covered in advertising banners for unrelated products, or endless lists of links to other sites, and none of it had anything to do with the reason you went to that web site in the first place? Of course you have -- the is full of sites like that! Sad to say, thats a mon approach to affiliate marketing. People think that if they bombard their visitors with as many affiliate product ads or site links as possible, those visitors are bound to click on something. And they do: Visitors take one look at that overwhelming "flea market" of random affiliate links and banners, and click the "Close" button! Believe us, there is a better way to e essful at affiliate marketing. Being essful as an affiliate involves careful thought and planning, and the willingness to work at your business. Of course, you cant expect to see mission checks rolling in from the very start, but with a little time and effort, you can be extremely essful. How to e a essful IMC affiliate Think about this: In order to make a single sale as an affiliate, you typically need to have about 100 of your web sites visitors to click through to the IMC site. But dont let that scare you, because weve got plenty of affiliates -- people just like you -- who are easily referring literally thousands of customers each and every month, and cashing mission checks to prove it! The point is, affiliate programs are the most rewarding when you really focus on making them work,, rather then expecting them to do the work for you. The key to ing a highly essful IMC affiliate is
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